A 20th-century journalism historian, Dr. Melita M. Garza studies English- and Spanish-language news. In 2013, Dr. Melita Garza won the Latino/Latin American Communication Research Award (LARA) for her research on news coverage of the national anthem performance by a young mariachi singer at the NBA Finals.
In 2013, 11-year-old Sebastien De La Cruz sang the national anthem at game three of the NBA Finals in San Antonio. The performance sparked a flurry of online comments from viewers, some of whom questioned the young mariachi singer’s legitimacy to sing the national anthem. De La Cruz endured criticism and racist comments, with some viewers even claiming he was an illegal immigrant.
Legacy journalists throughout the country came out in support of De La Cruz, reframing and rejecting tweets questioning the San Antonio native’s legitimacy to sing the national anthem. The media’s collective rejection of the negative tweets about De La Cruz was consistent with the code of ethics of the Society of Professional Journalists. The case was a rare moment that involved the intersection of race, sports, Twitter, and the role of journalists in covering the debate.
University professor Dr. Melita M. Garza is a journalist and Pulitzer Prize nominee who has worked with major news organizations. After covering the financial scandals at Andersen and Enron, she decided to pursue an MBA and subsequently graduated from the University of Chicago Booth School of Business (Booth). A frequent guest speaker on a range of topics, Dr. Melita Garza was invited to share her insights on leadership at the June 2016 Executive MBA 20/20 at Booth.
The inaugural Executive MBA 20/20 was a one-day event held at the Gleacher Center. While incoming Booth Executive MBA students often already have successful career backgrounds, they also have questions and apprehensions upon entering the acclaimed program.
Around 55 notable Booth alumni answered queries and assuaged the fears of approximately 250 incoming Executive MBA students in moderated panel discussions as well as meet-and-greet sessions. The alumni imparted wisdom on subjects such as leadership growth, management decisions, and how to make the most of their Booth education.
Prior to becoming an assistant professor at Texas Christian University in Fort Worth, Texas, Dr. Melita M. Garza attended the University of Chicago Booth School of Business in Chicago, where she earned an MBA. Dr. Melita Garza also attended the University of North Carolina Chapel Hill, where she earned a Ph.D. in journalism and mass communication. She later won a third-place Latino/Latin American Research Award from the Association for Education in Journalism and Mass Communication (AEJMC).
The Association for Education in Journalism and Mass Communication is dedicated to providing support and educational resources for those who teach or research journalism and mass communication. Among its resources are the Trailblazers project, an oral history project providing a series of interviews recorded with experts who have influenced and brought diversity to education and research in journalism. Interviews include Lillian Lodge Kopenhaver of Florida International University, Ramon Chavez of the University of Oklahoma and Barbara Hines of Howard University.
An award-winning journalist with over 30 years of experience, Melita Garza serves as an assistant journalism professor at Texas Christian University’s Bob Schieffer College of Communication. Alongside her work as a journalist and professor, Melita Garza maintains memberships in a number of professional groups, including the Association for Education in Journalism and Mass Communication (AEJMC).
As part of its efforts to improve and promote journalism and mass communication education, the AEJMC oversees various programs and events throughout the year. In 2017, the organization will hold its 100th AEJMC Annual Conference August 9-12 in Chicago.
Over 2,000 educators, administrators, researchers, and other professionals in the communication field are expected to attend the four-day conference to take part in an education program comprised of learning sessions, panel discussions, and workshops exploring the theme of “Closing the Gap: Media, Research, and the Profession.” The event will cover everything from media ethics and management issues to curriculum building and instruction in visual communications.
Outside of the educational program, conference attendees will have the opportunity to network with their peers during luncheons, receptions, and other social activities. The event will also feature an exhibit expo and a keynote address from Craig Silverman, a BuzzFeed media editor who specializes in new-media ecosystems.
To learn more about the 100th AEJMC Annual Conference, visit www.aejmc.org.